01
What TikTok needs in a catalog
TikTok catalogs follow a product spec similar to Google and Meta, with its own quirks around required identifiers and image rules. MartechFlow maps your source to the TikTok spec and validates each product so your catalog uploads cleanly.
- Required: sku_id (id), title, description, availability, condition, price, link, image_link, brand.
- Identifiers (GTIN/MPN) and google_product_category improve catalog quality and targeting.
- Image rules: clean primary image, correct aspect handling for the vertical surface.
02
Built for short-form commerce
TikTok shopping moves fast and price-led creative performs. MartechFlow renders discount badges and price callouts onto product images from live feed data, so a promotion is visible in-feed without re-shooting creative.
03
One source, every channel
Reuse the catalog you already ingest for Google and Meta. MartechFlow produces a TikTok-formatted output feed from the same data, validated and exported to a stable URL TikTok can pull on a schedule.